The European region is expected to grow rapidly and show significant market growth over the forecast horizon. Economic development in countries such as Germany, France and the UK is causing a significant demand for the product in products such as detergents, surface cleaners and diluted bleach. Growing demand for this product in several industries such as paper, textiles and consumer goods is expected to drive the market. Continuous market growth is also expected in Latin America. Brazil is expected to show high demand for this product due to rapid urbanization and growing economic development.    

The market in the Middle East and Africa is growing due to the availability of raw materials. The high disposable income of the textile industry and the improved lifestyle of consumers in the region are driving the growth of the sodium hypochlorite market. The growth of the consumer goods industry is leading to demand for liquid bleach.    

The growth is mainly due to the increasing use of sodium hypochlorite as a bleaching agent in the paper industry. In the household industry, liquid bleach is used in a wide range of products such as paint bleach, hand washing, surface cleaners, disinfectants, and cleaning products. The application areas of the market are further divided into medicine, textile industry, paper industry, water treatment and other areas. The segment of the medical, textile and paper industries will achieve a market share of 18.8% of sodium hypochlorites by 2020.    

The Asia-Pacific region is the leading consumer of sodium hypochlorite due to its large population, high sales and use of household bleach in major industrial countries such as China, India, Japan and South Korea, where it is a major consumer of wastewater treatment, household products and the chemical industry. APAC is dominated by sodium hypochlorite with a market share of over 35%, followed by North America and Europe. In the region, China and India are the two most populous countries. These countries have a growing total population, with an increase in disposable income. This fuels market growth for household products, including detergents and liquid bleach, which in turn increases demand for sodium hypochlorite in the region.    

The global sodium hypochlorite market is projected to exceed $380 million in revenue by the end of 2027, with a CAGR of 5.8% over the 2020-2027 forecast period. Growing end-use industries such as pharmaceuticals, water treatment chemicals and other emerging markets are expected to drive growth in the global market over the forecast period. In terms of region, North America held the dominant position in the global market for sodium hypochlorites in 2019, with a reported 33% market share in terms of sales, followed by North America and Europe.    

As far as the end-user industry is concerned, the market for sodium hypochlorite is divided into agriculture, chemicals, paints, water treatment and other industries. The market is expected to expand with rapid growth in end-user industries such as water treatment and paint, chemicals, and agriculture. The sodium hypochlorite industry is expected to expand rapidly in these sectors, as it makes a large contribution to GDP in Asia-Pacific.     

The market for sodium hypochlorite is influenced by the increasing demand for disinfectants in the water treatment industry. In view of the increasing industrialization and the high discharge of industrial waste water, which leads to imbalances in the ecosystem, the countermeasures necessary for sodium hypochlorite are important. Housing is one of the main drivers of market growth. Sodium hypochlorite is widely used in the residential sector due to water treatment initiatives.    

Due to the presence of chain distributors and effective sales management, direct channels are expected to contribute. The regions where the market for sodium hypochlorite is segmented are North America, South America, Europe, Asia-Pacific, Middle East and Africa. Asia-Pacific is the dominant market for sodium hypochlorite due to the presence of end-use industries and water treatment. Growing awareness of the benefits of sodium hypochlorite is a major contributor to the growth of this segment.     

The main players in the sodium hypochlorite market are Sunbelt Chemical Corporation, BASF Chemical, Olin Chlor Alkali, Shanghai Polymet Commodities Ltd., Solvay Chem, Sumitomo Chemicals, Akzo Nobel, Aditya Vertex Chemical JSC and Kaustik HEGCG. The most important players enter into strategic co-operations and alliances to support the expansion of companies and strengthen their market position.     

Market size, market share, price, trends and forecasts of sodium hypochlorite are derived from an in-depth study of the current scenario. The market for sodium hypochlorites is one of the markets in which investors are showing great interest. According to the research results, this market is expected to grow with a CAGR of XX% in the coming years.    

Growing awareness of wastewater treatment in North America is driving the global market over the forecast period. The market size for hypochlorite bleach was estimated at $200 million in 2018 and is expected to reach $485 per kilo tonnes by 2025. 

It is widely used as a disinfectant due to its antimicrobial activity, rapid bactericidal action and adequate durability in drinking water treatment. The global water treatment chemicals business will exceed $75 million by 2025 as it is used to eliminate floating solid bacteria, algae and fungi and provides clean water. Calcium hypochlorite solution with a chlorine concentration between 30% and 75% is used to acidify the water during the disinfection process. It removes sediment by injecting it into treated water tanks to avoid clogging, which boosts the market share of hypochlorite bleaching. The rapid growth of various industrial activities and the consumption of water for these activities are driving the use of sodium hypochlorite. 

The history of the sodium hypochlorite market dates back to 1785, when the first commercial use of this chemical for the production of liquid bleach was identified. It is widely used as a bleach in cotton. It can also be used in the water treatment industry. The market is found in a wide range of end-user applications such as agriculture, chemicals, paint, water treatment and waste management. This chemical is used as a bleach to remove bad odors from water, surface cleaners and water disinfectants.    

Manufacturers attach importance to user-friendly products for cleaning and hygiene purposes. For example, sodium hypochlorite is used together with phenylene as a disinfectant to eliminate odours indoors. It is used in the textile industry to remove stains on clothing and has numerous applications in this field. However, it reacts hard after direct sunlight and mild acids.    

Sodium hypochlorite holds the largest market share and is expected to continue its dominance during the forecast period due to its low cost and improved availability of policies that support its use in commercial disinfection. West Indies dominated the commercial disinfectant market in 2020 due to the maximum number of COVID-19 cases reported in the region, resulting in an increase in disinfectant activity to stop the spread of the virus in that region, and it is also expected to maintain its dominance over the forecast period. Important players in the market are Ecolab India, Acuro Organics Limited, Diversey India Pvt. Ltd., Satol Chemical, Deepak Phenolics, Buzil, Rossari Pvt Ltd., DCM Shriram Consolidated Limited, Reckitt Benckiser India Private Limited.